Building loyalty

at festivals

Request A Demo

Building loyalty

at festivals

Request A Demo

Turn one day passes
into loyal fans.

Maximising visitor and fan satisfaction & experience is in. By understanding how visitors feel and what they take out of the experience, festival and event organisers can form longer lasting and more loyal, as well as profitable relationships with their audiences. There is a growing need for a better understanding of the experience and what drives audience and fan satisfaction, as well as engagement. In understanding the stimuli that triggers behaviour, the festival organiser is empowered to develop strategies to encourage ticket sales and then increase the number of times visitors return.

Track

Getting to know your audience's behaviour and preferences helps to personalise their experience. Use the platforms data insights and behavioural tracking to monitor and measure dwell time and engagement in real time.

Segment

Use the platform's analytics to segment your audience data. Use data intelligence to create more engaged relationships through personalised messaging and notifications, based on real audience behaviour to build loyalty.

Target

Develop a more targeted and personalised relationship with your audience both on and off site. Match interests to performances or things to do and collections to create connected experiences. Drive loyalty through engagement.

Notify

Stay in touch with your audience with updates and notifications based on interests and behaviour. Use engagement data to customise and personalise your marketing communications to build loyalty.

Redeem

Redeem offers, incentives, discounts and pre-booking of activities. Derive revenue from additional ticket sales and hospitality, and create an extended database for future annual marketing drives.

Create

Create bespoke campaigns derived from platform data insights that deliver higher percentage returns and conversions. Encourage more engagement from existing audiences to drive revenue and profitability.

Audience engagement

transformed

Audience engagement

transformed

Audience engagement

simplified