n-gage.io help Jersey Zoo to transform their visitor engagement

n-gage.io, a global specialist in attraction experience software, has announced a new partnership with Durrell Wildlife Conservation Trust. Headquartered at Jersey Zoo in the Channel Islands, the international charity is dedicated to saving species from extinction.

The Trust has rolled out a mobile app and attraction management software at Jersey Zoo, which welcomes over 200,000 visitors annually. Founded in 1959 by author and naturalist Gerald Durrell, the zoo spans 32 acres of parkland and is home to more than 100 animal species, from western lowland gorillas to the smallest reptiles.

Durrell Wildlife Conservation Trust's Global Impact

Jersey Zoo serves as a centre of excellence for animal husbandry, research, training, and education, playing a crucial conservation role worldwide. It actively breeds some of the planet's most endangered species. The Durrell Conservation Academy, based at the zoo, trains aspiring and established conservationists globally to better protect species.

Durrell collaborates extensively with universities, NGOs, government agencies, and local communities globally to deliver its conservation work. A recent study highlighted Durrell's significant impact: of 60 species whose global extinction has likely been prevented over the past 30 years, Durrell led programmes or provided substantial support for 18% of these prevented extinctions.

Enhancing Visitor Experience at Jersey Zoo

Jersey Zoo recently unveiled its new visitor experience mobile app, designed to enhance conservation education, navigation, and interactive engagement on-site. Given Durrell’s reputation for global conservation, the Trust engaged n-gage.io to explore how mobile technology could further its conservation strategy while introducing interactive features to improve the visitor experience.

The n-gage.io solution combines its highly customisable visitor mobile app with powerful attraction management software. This provides the Durrell team with both tools and data insights to enhance the visitor experience and deepen real-time engagement.

• The app will serve as a central point for visitors, offering rich content and media on the diverse species and the Trust's conservation work.
• Visitors will benefit from improved navigation through the app’s wayfinding solution.
• The Trust plans to use the app to keep visitors and members informed about their conservation efforts, campaigns, events, and experiences.
• Valuable data insights from the app will help refine campaigns and drive fundraising through targeted, personalised notifications.

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